Press & Media
ARMENIAN TRILOGY PRESS RELEASE
World premiere of ‘An Armenian Trilogy’, by American composer Dan Yessian, to be performed by the Armenian Philharmonic Orchestra
Concert to be performed in Armenia’s capital city Yerevan on October 14, 2017
Dan Yessian, composer and founder of Yessian Music Inc., a music production company responsible for creating original music for TV commercials and programs, movie trailers and theme parks across the world, announces the premiere of his classical work An Armenian Trilogy to be debuted on October 14. The performance will be at Aram Khachaturian Concert Hall in Armenia’s capital city, Yerevan. As a descendent of survivors and a proud member of the Armenian American community, Yessian was asked to write a classical composition to commemorate the 100th anniversary of the Armenian Genocide.
Originally written for piano and violin, the composition is divided into three movements: The Freedom, The Fear and The Faith. The upcoming concert will premiere the fully orchestrated version. The finale, a powerful and moving song I See Wings, uses music from the third part of the trilogy and was written in collaboration with song writer David Barrett. Barrett is credited with the beloved basketball anthem One Shining Moment.
Yessian will be travelling to Yerevan for the first time, visiting the country where his grandparents were born. He grew up hearing the tragic stories of the genocide in Armenia, where 1.5 million Armenian citizens were murdered by the Turkish Ottoman Empire in 1915.
“Armenia has called out to me all my life and writing An Armenian Trilogy has allowed me to explore my roots through music. While my early musical years were spent writing jingles, this is my musical legacy,” he explained.
For Yessian, his musical career has come full circle. His early classical training on the clarinet led to his first break, in his teens, with a local Armenian band in Detroit. In 1971, He would launch his commercial music business in a renovated bait shop turned studio in Farmington Hills, Michigan, and expand offices to New York, Los Angeles and Hamburg, Germany.
Dan Yessian spent the bulk of his career creating music for advertisements for international brands, including many Fortune 500. Nowadays, he can be found working alongside his sons, Brian and Michael, on campaigns for companies such as United Airlines, Ford, Macy’s, McDonald’s, Taco Bell, Nintendo, Disney, Walmart, Toyota and Mercedes Benz. Amongst the many television shows the company has provided music for are Sunday Night Football, Timeless, Emerald City, The Voice, The Blacklist and ESPN’s College Football. Organizations across the globe turn to his company for unique music and sound design., and the company recently provided the music for the new One World Observatory at the former World Trade Center in New York City.
“I’ve written music all of my life: composition after composition and song after song. While I’m proud of all my work, ‘An Armenian Trilogy’ has proven to be a massive reward for my musical past,” said Yessian. Writing at a piano previously owned by renowned American composer and songwriter Burt Bacharach, Dan has returned to his classical origins and paid homage to his Armenian heritage is my musical legacy.”
For more information on Dan and the concert go to www.armeniantrilogy.com
- "Dan, your evocative, dramatic and emotional music deeply touches me—not only due to its sheer beauty, but because it shines a light on one of history’s greatest atrocities. Congratulations on composing An Armenian Trilogy. It’s a remarkable achievement!”
- “We go back a long way as friends and colleagues. “An Armenian Trilogy” is sure to affect us all with the heart and soul you’ve always put into your work. Proud of you for creating something that will inspire us… as you’ve done throughout your terrific career. Very best on this great project."
- "Alrighty then, you got me. At the end of vlogs 1 and 2 I laughed out loud. Beautiful tune in movement 3. Far out Dan. You must be very happy. Congratulations. Very inspiring. Soon. Luis"
- "Like Dvorak, who passionately longed for his homeland with his New World Symphony, Mr. Yessian longed for his land of origin in his own unique fashion. His Armenian Trilogy is a hybrid of the tonality of his beloved Armenia, mixed ever so gently with the harmonies of his America. And like all things new…they shine with a light all their own. Let it shine…!
- Many congratulations on the upcoming debut of your 'An Armenian Trilogy!' I really enjoyed the sound world you create…and the rhythmic trajectory of everything. I hope that Detroit will find a way to program the work.
Dan joined veteran journalist Roger Weber, formally of Detroit’s WDIV to talk about the yin and the yang of his experiences, including his time writing commercial music and jingles to the transitions he had to make while preparing An Armenian Trilogy.
apnews.com – Dan Yessian travels this week to Armenia for the orchestral premiere of “An Armenian Trilogy,” a piece commemorating the 100th anniversary of the Armenian genocide. It’s scheduled to be performed Saturday by the Armenian Philharmonic Orchestra in Yerevan.
It’s not the sort of request Dan Yessian usually gets. Normally, clients turn to him to write music for commercials and TV shows. In the course of his 46-year career, he’s composed for everyone from Whirlpool and “Sesame Street” to Coca-Cola and Ernie Harwell.
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